An ice cream van at Wythenshawe Park in Manchester made headlines when residents accused it of ‘taking the p**s’ with its high prices, causing children to end up in tears if their parents couldn’t afford the treats. Outrage spread on social media as locals were shocked by the steep prices, with one person calling it ‘daylight robbery’. Prices started at £3.95 for a simple 99 cone, reaching up to £5.95 for a Knickerbocker Sunday and £6.95 for a King Cone.
After receiving numerous complaints, the ice cream van had to take action to address the situation. Manchester City Council responded by stating they are working with the operator to ensure fair pricing for residents. Visiting the van later on, a reporter found that prices had been reduced, with two standard waffle cone 99s now costing £7, down from the previous steep prices.
The new price list revealed that a standard 99 cone is priced at £3.25, or £2.75 if you opt out of the Flake. The Knickerbocker Sunday is now £3.95, and the King Cone costs £6. Manchester City Council stressed that affordability is an essential aspect they consider when procuring partners, aiming to make sure prices are fair and accessible for residents.
The story of the ice cream van and its price adjustments serves as a reminder of the importance of fair pricing, especially in public spaces where families gather for leisure activities. The incident highlights how community feedback can prompt positive changes, ensuring that everyone can enjoy a sweet treat without breaking the bank.