A takeaway shop owner in Bolton, Sebastian Coman, is making a unique offer to his loyal customers: free food for life from his business, Chip ‘N’ Go. However, there’s a catch – customers must get a tattoo of the Chip ‘N’ Go logo to qualify for the complimentary meal every day. The idea stemmed from two customers who permanently inked themselves with the logo, prompting the 36-year-old owner to extend the offer to his dedicated patrons.
One such customer, Kevin Taylor, a 49-year-old regular at Chip ‘N’ Go, decided to get the logo tattooed on his forearm to enjoy the free daily meal. Kevin, who favours Sebastian’s special chicken fajita meal with chips, estimates he will save over £300 annually, as reported by the Manchester Evening News. Praising the food variety, Kevin expressed his loyalty to the establishment by stating that he wouldn’t consider a tattoo for any other business, highlighting his admiration for Sebastian’s culinary skills.
Sebastian, the owner of Chip ‘N’ Go, expressed his delight at the customers’ dedication and shared the inspiration behind the tattoo offer. He was pleasantly surprised by the serious response from customers, with many enquiring about tattoo size and placement. Sebastian clarified that the free meal offer includes any main menu item every day, with no impact from potential price increases in the future.
Sebastian further revealed plans for expansion and additional perks for tattoo-bearing customers, indicating that they would receive a free meal from any new shop opened by the business. The owner’s joy at seeing satisfied customers return to praise his food is evident, spurring him to extend the unique offer to demonstrate appreciation for their support and loyalty.
Sebastian’s innovative initiative has garnered attention and sparked conversation among locals, showcasing the power of customer loyalty and creative marketing strategies within the takeaway industry. As the Chip ‘N’ Go community continues to grow, the promise of free food for life through a simple tattoo serves as a testament to the strong bond between a business owner and his devoted clientele.